Jason Yelowitz on Why Saying NO is Important in Business?

On Episode 165 of The No Limits Selling Podcast, we have Jason Yelowitz, a Reno, NV-based serial entrepreneur who has founded seven companies in the internet and real estate verticals.

As an advisor for Quiet Light, he has sold online businesses including FBA, e-commerce, SaaS, content websites, etc. for the past 11 years, and has generated tens of millions of dollars of completed M&A. He enjoys travel, time with his family, and chatting about business with entrepreneurs. He volunteers for Jr. Achievement to teach financial literacy to kids, and is the author of The Bathrobe Millionaire.

Contact Jason:

[EDITOR’S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance]

Interested In Our Real Estate Coaching Services? Explore Our Website: Link

Feeling Not Well Today? You Can Use Our Mindset Boosters App To amp Up Your Mood: Link

Find us on Social Media:  

LinkedIn | Facebook community | Instagram

Like what do you listen to? Subscribe to our podcast!

Ready to become fearless? We can help you become fearless in 60 days so you accomplish more in your career Schedule A 15 min Call with Umar


Introduction and Overview

The podcast begins with an introduction of Jason Yelowitz, a representative from Quiet Light Brokerage, a company that specializes in selling internet businesses. The host, Umar Hameed, asks Jason to explain what his company does. Jason explains that they assist entrepreneurs who run internet businesses and are looking to exit their businesses. They help value the business, figure out potential buyers, and facilitate the sale.

The Process of Selling an Internet Business

Jason shares an example of a business sale he facilitated. He mentions a seller who had been in contact with him for several years, inquiring about the worth of his business. Over the years, the value of the business kept increasing. The business was a subscription-based service where teachers were buying a subscription to some online content that the seller had created. Jason's job was to figure out the metrics of the business, including its sustainability and potential growth. He then put together a business summary and financials, which were sent out to a list of potential buyers.

After receiving a couple of hundred leads, he started talking to the buyers to figure out their seriousness, qualifications, and financial capabilities. The seller and the potential buyers then had a chat, usually over Zoom, and they received a handful of offers. After due diligence, the deal was closed within four to eight weeks.

The Importance of Authenticity

Jason emphasizes the importance of authenticity in the process of selling a business. Whether it's through email, phone calls, or Zoom meetings, being authentic and showing genuine care and understanding of the client's needs is crucial. He mentions that he has only met a few clients in person out of dozens of deals, indicating that face-to-face interaction is not always necessary in today's global economy.

Managing Expectations

Jason also discusses how he manages the expectations of business owners who may have unrealistic expectations about the value of their business. He explains that he provides an honest assessment of what he believes the market will value the business at, based on his experience and understanding of the market. If the owner's expectations are too high, he advises them not to sell. Often, reality sets in over time, and the owner may return with a different attitude and more realistic expectations.


In this podcast, Jason Yelowitz from Quiet Light Brokerage provides valuable insights into the process of selling Internet businesses. He explains how his company assists entrepreneurs who are considering exiting their businesses by valuing the business, identifying potential buyers, and facilitating the sale. Through a detailed example, Jason illustrates the process, emphasizing the importance of authenticity in all interactions and the need to manage sellers' expectations realistically.

He also highlights the adaptability of the process in today's global economy, where face-to-face interactions are not always necessary. The podcast serves as a comprehensive guide for anyone interested in understanding the dynamics of selling an Internet business.

Questions & Answers

What is Quiet Light Brokerage?

What is the process of selling a business with Quiet Light Brokerage?

How does Jason Yelowitz approach selling businesses?

What is the role of authenticity in selling businesses?

What is the importance of saying 'no' in the business selling process?

How does Quiet Light Brokerage handle the valuation of businesses?

What is the role of email in the business selling process?

How does Quiet Light Brokerage handle face-to-face meetings in the current global economy?

Don’t miss this opportunity to transform your real estate career with one-on-one coaching. As an experienced real estate coach, I, Umar Hameed, am dedicated to helping you unlock your full potential and achieve your real estate goals. To learn more about who am I and my clients ↓

Follow This Link

If you’re ready to take the next step, book an appointment with me today and begin your journey toward success in the real estate industry.

About the author 

Umar Hameed

Umar Hameed is an expert in changing individual behavior and improving team dynamics. He uses techniques and tools from the world of Applied Neuroscience and NLP to make individuals and organizations more successful. His business savvy and neuroscience combination gives him the unique ability to help salespeople become exceptional. Umar is an international keynote speaker who has done presentations in 16 countries. ✅✅✅He is the author of three books; the latest is Unleash Your Crazy Sexy Brain!


affiliate marketing, business ideas, business sale, online business

Leave a Reply

Your email address will not be published. Required fields are marked

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Get In Touch