Jim Cathcart on Noticing More in Life

On Episode 74 of The No Limits Selling Podcast, we have Jim Cathcart, Executive Mentor, Strategic Advisor, Motivational Expert, Sales Consultant, Entertainer & Author of 20 books including The Acorn Principle and Relationship Selling, international bestsellers.

TEDx speaker: Top 1% (over 2 million views)

Inducted: Sales & Marketing Hall of Fame in 2012 (London/Paris),

Top 30 Sales Gurus for 2020,

Listed among Top Sales Influencers of 2014, 2015, 2016 & 2019

Voted TOP 5 Sales/Service Speakers 2010, 2011, 2012, 2013 & 2014. 5 yrs in a row!

Member: Dean's Advisory Council for the School of Management at California Lutheran University. Entrepreneur in Residence, CLU center for entrepreneurship.

Artist in Residence at High Point University, North Carolina.

Professional Speaker Hall of Fame, CPAE.

Recipient of the Golden Gavel Award and The Cavett Award.

Past President: National Speakers Association.

44 years of professional presentations, over 3,300 clients worldwide.

[EDITOR’S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance]

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Introduction and Background

The podcast begins with an introduction of Jim Cathcart, a best-selling author and mentor who helps people reach their full potential. Jim shares his journey from working as a clerk in a government housing project office to becoming a renowned motivational speaker. He attributes his transformation to a radio message he heard from Earl Nightingale, which inspired him to invest in personal development.

The Acorn Principle

Jim discusses his book, "The Acorn Principle," which emphasizes understanding one's nature to realize their full potential. He believes that people are like acorns, where each acorn has the potential to become a mighty oak tree, but it must be in the right soil and environment.

Personality Assessment

Jim talks about his work in personality assessments, which are used by many notable individuals and organizations, including Tony Robbins and Grant Cardone. He explains how he used crowdsourcing to develop the names for the four personality types in his assessment: Relator, Socializer, Thinker, and Director.

Speaking Engagements

Jim shares his experiences from his speaking engagements. He has delivered over 3,300 presentations to audiences worldwide. One of his most memorable moments was speaking at the USA Special Olympics in 2010, where he felt a profound impact on the crowd.

Reinventing Himself

Jim discusses how he is reinventing himself in the current situation. He believes that while keynote speaking may not be his best path forward, the needs of his audience don't go away; they just find different channels to get met. He has put together an eight-week process where he group mentors small groups of people who are committed to transforming their lives.


In conclusion, the podcast interview with Jim Cathcart provides valuable insights into his journey from a government clerk to a renowned motivational speaker and author. Cathcart shares his philosophy of personal development, as encapsulated in his book "The Acorn Principle," and discusses his work in personality assessments, which have been used by notable figures like Tony Robbins and Grant Cardone. He also recounts his memorable speaking engagements, including his profound experience at the USA Special Olympics in 2010.

As he navigates the current global situation, Cathcart is reinventing himself by focusing on group mentorship programs aimed at helping individuals transform their lives. His dedication to personal growth and his commitment to helping others realize their potential shine through in this engaging and insightful interview.

Questions & Answers

Who is Jim Cathcart?

What is the Acorn Principle?

What is Jim Cathcart's work in personality assessments?

What was one of Jim Cathcart's most memorable speaking engagements?

How is Jim Cathcart reinventing himself in the current global situation?

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About the author 

Umar Hameed

Umar Hameed is an expert in changing individual behavior and improving team dynamics. He uses techniques and tools from the world of Applied Neuroscience and NLP to make individuals and organizations more successful. His business savvy and neuroscience combination gives him the unique ability to help salespeople become exceptional. Umar is an international keynote speaker who has done presentations in 16 countries. ✅✅✅He is the author of three books; the latest is Unleash Your Crazy Sexy Brain!


Acorn Principle, personal growth, sales training, transformation

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