How to Use Video Communication for Business Success
On Episode 84 of The No Limits Selling Podcast, we have Ethan Beute, Chief Evangelist at BombBomb, co-author of Rehumanize Your Business, and host of The Customer Experience Podcast, Ethan has collected and shared video success stories in a variety of formats for a decade. He’s even sent 10,000 videos himself. In this episode, Ethan shares how to use video communication for business success.
Before joining BombBomb, he spent a dozen years leading marketing teams inside local television stations in Chicago, Grand Rapids, and Colorado Springs. He holds undergraduate and graduate degrees from the University of Michigan and UCCS in communication, psychology, and marketing.
[EDITOR’S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance]
Interested In Our Real Estate Coaching Services? Explore Our Website: Link
Feeling Not Well Today? You Can Use Our Mindset Boosters App To amp Up Your Mood: Link
Find us on Social Media:
Like what do you listen to? Subscribe to our podcast!Ready to become fearless? We can help you become fearless in 60 days so you accomplish more in your career Schedule A 15 min Call with Umar
Introduction and Background
The podcast begins with an introduction of Ethan Beute, the Chief Evangelist at BombBomb, a company that helps businesses use video to communicate more effectively. Ethan discusses his journey with BombBomb, including the growth of the community and the philosophy of the company. He also mentions the book he co-authored, "Rehumanize Your Business", which provides practical advice on how businesses can use video communication to improve their customer relationships.
The Importance of Personal Connection in Business
Ethan emphasizes the importance of personal connection in business. He suggests that businesses often overlook this aspect, focusing too much on the technical side of things. He believes that businesses need to create personal, human connections with their customers to differentiate themselves and build rapport.
The Power of Video Communication
Ethan discusses the concept of "video communication" and how it can help businesses create a more personal connection with their customers. He suggests that video communication is more effective than traditional forms of communication because it allows for non-verbal cues, such as facial expressions and body language. He also talks about how video can be used to manage emotion and tone, both on the negative and positive side.
Challenges of Implementing Video Communication
The document also includes a discussion about the challenges of implementing video communication in business. Ethan suggests that the main challenge is not the technology itself, but getting people to change their habits and embrace this new form of communication.
Tips for Using Video Communication
Towards the end of the document, Ethan shares some tips on how businesses can start using video communication. He suggests starting small, practicing regularly, and being authentic. He also talks about how video can be used to retain and expand business relationships, manage expectations, and communicate more clearly.
In the podcast, Ethan Beute, the Chief Evangelist at BombBomb, emphasizes the importance of personal connections in business and the role of video communication in fostering these relationships. He discusses how video communication, with its ability to convey non-verbal cues, can create a more personal and effective connection with customers. Despite the challenges in changing habits and embracing this new form of communication, Ethan suggests starting small, practicing regularly, and being authentic. He also highlights the use of video in managing expectations, retaining and expanding business relationships, and communicating more clearly.
The podcast concludes with the assertion that video communication is becoming more mainstream and companies like BombBomb are facilitating this transition, making people more comfortable with this medium.
Questions & Answers
What is the importance of personal connections in business?
Personal connections play a crucial role in business by fostering trust, building rapport, and differentiating businesses from their competitors. In the podcast with Ethan Beute, Chief Evangelist at BombBomb, he highlights how businesses often overlook the significance of personal connections, focusing solely on technical aspects. By prioritizing personal connections, businesses can create more meaningful and lasting relationships with their customers.
How can video communication improve business relationships?
Video communication offers a powerful tool for enhancing business relationships. Ethan Beute explains that video allows for non-verbal cues such as facial expressions and body language, which are vital for effective communication. By utilizing video messages in place of faceless text-based communication, businesses can convey their messages more clearly, build trust, and establish a human connection with their customers.
What are the challenges in implementing video communication?
While video communication offers numerous benefits, there are challenges in its implementation. Ethan Beute acknowledges that the main obstacle lies in changing existing communication habits and embracing this new form of interaction. However, he suggests starting small, practicing regularly, and being authentic to overcome these challenges and integrate video communication effectively into business strategies.
How can businesses use video to retain and expand relationships?
Ethan Beute discusses the use of video to retain and expand business relationships. By setting and managing expectations upfront, businesses can ensure alignment between sales and customer success teams. Video messages can also be used to communicate more clearly, demonstrate value, and maintain a personal touch with customers throughout their journey. This proactive approach helps businesses foster long-term loyalty and drive customer satisfaction.
What tips does Ethan Beute provide for using video communication?
Ethan Beute shares valuable tips for utilizing video communication effectively. He advises starting with simple, casual videos recorded at your convenience and sent to one or more recipients. By employing video messages instead of lengthy emails, businesses can convey their messages more clearly and engage their audience. Regular practice, authenticity, and leveraging tracking and analytics are also essential for maximizing the impact of video communication.
How is video communication evolving in the business landscape?
In the podcast, Ethan Beute emphasizes that video communication is gaining prominence in the business landscape. With the increasing comfort and acceptance of video communication, companies like BombBomb are facilitating this transition. As video becomes more mainstream, businesses are finding new ways to leverage this medium to enhance their communication, build stronger connections, and differentiate themselves in the market.
Don’t miss this opportunity to transform your real estate career with one-on-one coaching. As an experienced real estate coach, I, Umar Hameed, am dedicated to helping you unlock your full potential and achieve your real estate goals. To learn more about who am I and my clients ↓
If you’re ready to take the next step, book an appointment with me today and begin your journey toward success in the real estate industry.