January 25

How to Create The Perfect Marketing Strategy For Your Business

How to Create The Perfect Marketing Strategy For Your Business

On Episode 202 of The No Limits Selling Podcast, we have Brian Basilico, an award-winning author, podcaster, & B2b Marketing Strategist. Brian is the award-winning author of the best-selling book “It’s Not About You, It’s About Bacon! Relationship Marketing In A Social Media World!” and his latest book, "Toilet Paper Math!”.

He was honored as one of the Top Marketers to Follow in 2018. Brian is an Online Marketing Strategist with over 40 years of marketing experience and the owner of an award-winning internet marketing company, B2b Interactive Marketing, Inc.

He is world-renowned for his LinkedIn Training and Innovative Content Marketing Strategies and was one of the first 1000 people to join the Social Network in 2004.

Brian is a syndicated blogger, podcaster, and a sought-after guest expert featured in Entrepreneur and Inc., magazines, With over 600 episodes, his show “The Bacon Podcast”, is ranked as one of the Top 100 Marketing Podcasts on iTunes, and was also recognized by Inc. Magazine as one of their top 35 business podcasts.

Contact Brian:

[EDITOR’S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance]

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The podcast begins with the host, Umar Hameed, introducing the guest, Brian Basilico. Brian is an award-winning author of the book "It's Not About You, It's About Bacon! Relationship Marketing in a Social Media World". He is also a speaker and an expert in online marketing.

The Importance of Relationship Marketing

Brian emphasizes the importance of relationship marketing. He explains that it's not just about selling a product or service, but about building relationships with customers. He believes that people buy from people they know, like, and trust. He further explains that relationship marketing is about creating value for customers, understanding their needs, and providing solutions to their problems.

The Role of Social Media in Marketing

Brian discusses the role of social media in marketing. He believes that social media is a tool that can be used to build relationships with customers. He advises businesses to use social media to engage with their audience, share valuable content, and build trust.

The Impact of COVID-19 on Marketing

Brian talks about the impact of the COVID-19 pandemic on marketing. He mentions that the pandemic has forced businesses to shift their marketing strategies and focus more on online marketing. He believes that this shift has created new opportunities for businesses to connect with their customers in a more meaningful way.


In this insightful podcast, Brian Basilico, an award-winning author and marketing expert, shares his unique perspective on relationship marketing and its significance in today's digital world. He underscores the importance of building authentic relationships with customers, emphasizing that successful marketing is not just about selling products or services, but about understanding customer needs and providing valuable solutions. Brian Basilico also highlights the role of social media as a tool for fostering these relationships, encouraging businesses to leverage it for engagement and trust-building. In essence, Brian Basilico's insights underscore the evolving nature of marketing, where authenticity, value creation, and relationship-building are key to achieving long-term success.

Questions & Answers

What is Relationship Marketing and Why is it Important?

How Can Social Media be Used for Relationship Marketing?

How Has COVID-19 Impacted Marketing Strategies?

What are Some Tips for Successful Relationship Marketing?

Who is Brian Basilico and What is His Approach to Marketing?

Don’t miss this opportunity to transform your real estate career with one-on-one coaching. As an experienced real estate coach, I, Umar Hameed, am dedicated to helping you unlock your full potential and achieve your real estate goals. To learn more about who am I and my clients ↓

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If you’re ready to take the next step, book an appointment with me today and begin your journey toward success in the real estate industry.


business, marketing strategy, online marketing

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