I was doing a coaching session with one of my clients who works at an accounting firm. They have served hundreds of client over the past 20 years. I asked if they have a client directory.
> This new prospect will meet with you because you are helping them grow their business
> They will feel the need to give you something in return
> You current customers will appreciate you thinking of them
>Past customers might come back as clients if you connect them with prospective business partners
> And it feels great to be of service
This is a great win/win strategy for growing your business by connecting others to opportunities. So get someone in your marketing department to develop a customer directory for you.