5 Steps To Generate More Leads For Your Business

In today’s episode of The No Limits Selling Podcast, we have Kyle Clarkson with us. He is the Real Estate Agent at Century 21 Signature Real Estate.

Kyle Clarkson’s Tip: “ Lead generation is the true job of a Real Estate Agent”.

Guest Bio:

For over 11 years Kyle has helped buyers and sellers realize their dream of home ownership. He takes  pride in himself,  in attention to detail, hard work, and being available for his clients. Since 2004, he has both worked with clients in assisting them in real estate needs as well as trained real estate agents on how to better their business and serve the consumer. Kyle’s  knowledge and experience helps his clients to achieve their goals of home ownership and generate more leads for your business.

Find Kyle Clarkson: Website, LinkedIn, Instagram, Facebook

 [EDITOR’S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance]

Interested In Our Real Estate Coaching Services? Explore Our Website: Link

Feeling Not Well Today? You Can Use Our Mindset Boosters App To amp Up Your Mood: Link

Find us on Social Media:  

LinkedIn | Facebook community | Instagram

Like what do you listen to? Subscribe to our podcast!

Ready to become fearless? We can help you become fearless in 60 days so you accomplish more in your career Schedule A 15 min Call with Umar

Summary

Introduction and Background

Umar Hameed hosts "The No Limits Selling Podcast" where industry leaders share tips, strategies, and advice for personal and professional growth. Kyle Clarkson, a realtor with 18 years of experience, is the guest in this episode. The podcast focuses on Kyle's journey in the real estate market and the lessons he learned along the way.

Overcoming Challenges in the Real Estate Market

Kyle reflects on his experiences during the economic downturn and the impact it had on his real estate career. He shares how he faced financial difficulties, maxed out credit cards, and even took a second job to make ends meet. Kyle's resilience and determination led him to seek opportunities to grow and adapt within the industry.

How to Generate More Leads for Your Business

Leveraging Personal Networks (Sphere of Influence)

• Kyle emphasizes the importance of nurturing relationships with past clients, friends, and family members.
• He discusses the significance of maintaining top-of-mind awareness and staying connected with his sphere of influence.
• Kyle highlights the potential for referrals and repeat business that can come from this network.

Utilizing Zillow and Realtor.com for Lead Generation

• Kyle shares his experience of using Zillow for lead generation.
• He initially started by buying leads on Zillow and gradually increased his investment as he saw a positive return on investment (ROI).
• Kyle mentions the effectiveness of Zillow's Flex program and its contribution to his team's business growth.

Harnessing the Power of Social Media Marketing

• Kyle explains how social media platforms like Facebook, Instagram, and TikTok have become valuable tools for lead generation.
• He highlights the impact of video content in creating top-of-mind awareness and connecting with potential clients.
• Kyle mentions the positive feedback he receives from people who enjoy his videos, indicating their effectiveness in building his brand.

Maximizing Open Houses as Lead Generation Opportunities

• Kyle discusses the importance of open houses as a means to generate leads.
• He highlights that open houses provide opportunities to meet potential clients and build relationships.
• Kyle emphasizes that even without listings, agents can still

Importance of Treating Real Estate as a Business

• Kyle emphasizes the need to view real estate as a business rather than a hobby.
• He shares his personal growth in understanding the importance of planning, scheduling, budgeting, and tracking in building a successful real estate business.
• Kyle encourages agents to develop a business mindset and take strategic actions to achieve long-term success.

The Significance of Authenticity and Identifying Strengths 

• Umar highlights the importance of authenticity and finding one's strengths within the real estate industry.
• Kyle shares his enjoyment of connecting with new people and the fulfillment he experiences in his role as a converter.
• Both hosts encourage listeners to embrace their strengths, invest in areas that require expertise, and build their businesses accordingly.

By implementing these strategies, agents can enhance their lead generation efforts and create a successful and fulfilling real estate career.