Gerhard Gschwandtner Publisher - Selling Power Magazine
On Episode 108 of The No Limits Selling Podcast, we have Gerhard Gschwandtner, the founder and CEO of Selling Power, a media company that produces the award-winning Selling Power magazine and Selling Power TV, a video interview series on sales success.
He developed and hosts the Sales 3.0 Conference, which helps sales leaders integrate sales technologies into their sales organizations to create improved sales effectiveness and greater customer value. Over the course of three decades, he has interviewed some of the most successful leaders and experts in sales, business, sports, entertainment, and politics, including Mary Kay Ash, Marc Benioff, Michael Dell, Marc Cuban, George Foreman, Larry Ellison, Richard Branson, Jay Leno, Meg Whitman, and many more. Gerhard has studied hundreds of peak performers and worked with world-leading coaches and psychologists to create the unique, new Peak Performance Mindset training program. He is the author of 17 books on the subject of sales, management, and motivation and received the Sales & Marketing Executives International, Inc. 2010 Ambassador of Free Enterprise Award.
[EDITOR’S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance]
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Introduction and Background
The podcast begins with the host, Umar Hameed, introducing Gerhard Gschwandtner, the founder and CEO of Selling Power. Gerhard shares his journey from his humble beginnings in Austria to becoming a successful entrepreneur in the United States. He talks about his mindset growing up in Austria, which he describes as limited, and his desire to experience life in different countries and cultures. This led him to move first to Paris and then to the United States.
The Power of Mindset
Gerhard discusses the importance of mindset and how it can impact sales performance. He shares his belief that everyone has a purpose in life, and uncovering this purpose can make life easier and more satisfying. He also talks about the benefits of a cross-cultural experience and the importance of having a positive attitude.
The Role of Empathy in Sales
Gerhard emphasizes the need for salespeople to understand their customers' mindset and how to influence it. He believes that salespeople need to be more empathetic and understand the emotional needs of their customers. He shares a story about Dr. David Burns, who was depressed in law school because he felt pressured to follow in his father's footsteps and become a lawyer. However, he was interested in the arts and entertainment. When he discovered the field of entertainment law, his depression lifted instantly.
The Future of Sales
Gerhard shares his thoughts on the future of sales. He believes that while technology will play a significant role in sales, it should assist, not replace, the human element in sales. He also talks about the importance of mentorship and shares a story about a friend who was mentored by John Chambers, the former CEO of Cisco.
Advice for Salespeople
Towards the end of the podcast, Gerhard offers some advice for salespeople. He encourages them to continuously learn and improve their skills. He also talks about the importance of having a good attitude and a positive mindset.
In conclusion, the podcast with Gerhard Gschwandtner, hosted by Umar Hameed, delves into the journey of Gerhard from Austria to becoming a successful entrepreneur in the United States. The conversation emphasizes the power of mindset in shaping one's life and career, the importance of empathy in sales, and the role of technology in the future of sales. Gerhard's belief in continuous learning and the significance of mentorship also form key aspects of the discussion. The podcast serves as an insightful resource for salespeople, encouraging them to understand their customers' mindset, leverage technology wisely, and continuously improve their skills for success.
Questions & Answers
Who is Gerhard Gschwandtner?
Gerhard Gschwandtner is the founder and CEO of Selling Power, a media company that produces the award-winning Selling Power magazine and Selling Power TV, a daily video interview series on sales success.
What is the main focus of the podcast with Gerhard Gschwandtner?
The podcast focuses on the power of mindset in sales, the importance of empathy in understanding customers, and the role of technology in the future of sales. It also emphasizes the value of continuous learning and mentorship in a salesperson's career.
What does Gerhard Gschwandtner say about the power of mindset?
Gerhard believes that everyone has a purpose in life, and uncovering this purpose can make life easier and more satisfying. He emphasizes the importance of a positive mindset in achieving success in sales and life in general.
What is Gerhard Gschwandtner's view on empathy in sales?
Gerhard stresses the need for salespeople to understand their customers' mindset and emotional needs. He believes that salespeople need to be more empathetic and that understanding the customer's perspective can significantly influence sales outcomes.
What does Gerhard Gschwandtner say about the future of sales?
Gerhard believes that while technology will play a significant role in sales, it should assist, not replace, the human element in sales. He sees technology as a tool that can enhance the sales process rather than as a replacement for human interaction.
What advice does Gerhard Gschwandtner give to salespeople?
Gerhard encourages salespeople to continuously learn and improve their skills. He also emphasizes the importance of having a good attitude and a positive mindset. He believes in the value of mentorship and shares a story about the impact of mentorship on a friend's career.
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